Chromamunity - 10,000 sqft Public Art Installation

CHROMAMUNITY  - an artwork scaled for wonder and AWE
“Experiencing awe often puts people in a self-transcendent state where they focus less on themselves and feel more a part of a greater whole” - “The Science of Awe” (2018), Summer Allen, Ph.D.

The artist K.I.A. (www.nu4ya.com) will transform a dreary 10,000 sq. foot cement and stone urban site into a giant field of vibrant colors, and seeks your financial help to complete the project, (which is supported  by the City of Toronto for the Year of Public Art). The jubilant 'outside the lines' color expanse is to inspire joy, awe, wonder, play and transcendence.

"The City of Toronto ArtworxTO team will be helping with site permissions, technical assistance, permitting, and promotion through our extensive marketing campaign. We hope that you will likewise support this proposal to help make this project possible. "

STAGE ONE: 1st $10K
Enables: supplies and equipment to be acquired
STAGE TWO: 2nd $10K
Enables: creation of the work. Prep, labor, assistants
STAGE THREE: $6K
Enables: digital component for worldwide audience: virtual walkthroughs, 360 images, ongoing web content, and ongoing maintenance over the year.
STAGE FOUR: $BonusK
Enables: extensions & future exhibitions of the work: 100’ high digital projections; multi-channel gallery exhibitions, further physical iterations

To each $10K we only need:
1        donor   x $10,000 
10     donors x $1000 
200  donors x $50
500  donors x $20 



All sponsors - private, corporate, foundations, patrons - will be acknowledged across media.

K.I.A., who has exhibited in Japan, the US, and Canada, (and been covered in the Globe, the Star, Forbes, Japan Times, etc ) will paint giant linear forms with drifts of reds, purples, pinks and yellows to create a gorgeous shifting landscape across the site’s undulating topography. The artist has done many large land paintings, but this is his most ambitious work to date. Done at a scale to inspire awe, this hybrid of installation, earthwork, and painting will turn a lifeless urban space into something celebratory and transcendent -- an antidote to the pandemic.

This artwork will be easily accessible to all, situated alongside a thoroughfare that connects a densely populated condo district to the waterfront. The triangular site is bordered by a wide sidewalk and broad paved path on two sides which will enable visual exploration of the ‘volumetric painting, with different vantage points and perspectives revealing unique color details.

The work is a metaphor: thousands of unique and colorful rocks as part of a larger artwork = individuals as part of greater communities. (See the “Awe” quotation, top.)
 
The project was selected for approval by the City of Toronto Year of Public Art Peer Review Panel, comprised of external advisors including artists, sector advocates, and community cultural champions.

More information, including the 15 page proposal & official letter of support from the City of Toronto here at the official CHROMAMUNITY page   

Any money raised above the requested amount will go to developing the work digitally, providing virtual 360 tours, drone videos, and more. 

DONOR FUNDING REWARDS:
TBD (ie. top  donors will receive unique signed prints of the work, personal artist talk, etc)

BUDGET: All funds raised will go to pay for materials, equipment, and labor.
$6000 supplies (paint etc)
$6000 equipment rental (compressor, etc)
$5500 wages (3 assistants, pre & post physical/digital work)
$4500 artist fee (~15% of budget, 8 weeks work- research, campaign, creation, documentation, community outreach, maintenance)
$2000 transportation, parking, storage
$2000 misc & contingency
DIGITAL COMPONENT (not included in budget) -360 ° images, virtual web tour, drone video fly through):
$3500

MORE ABOUT K.I.A:HERE